Today we’re very happy to announce a new feature in MARE to add to our list of survey question types.
Previously, we had the following question types available:
- Multiple Choice
- Multiple Choice with Other option
- Multiple Select
- Multiple Select with Other option
- Text area answer
- Net Promoter Score
- Matrix list
- 5 star rating
Many of our users have asked for the ability to ask an “introduction” question. Meaning that the first question of a MARE survey would ask the visitor whether they are willing to answer a survey.
You spoke, and we listened.
There are a lot of ways to survey users and visitors on the web, and not all of them work in all situations.
One quick way of getting user feedback and market data is to use micro surveys instead of a full blown website survey.
But what exactly is a micro survey?
A micro survey is a survey that is very short survey that is usually under 10 questions, and can be answered in full in just a minute or two.
As an example, MARE allows you to run micro surveys on your website wherever a visitor is on your site. This means that a visitor can answer your survey without leaving any given page on your site, and without distracting them from the action they were taking on your site.
It’s been a busy week trying to push out the last weekly update before the holidays, but as of 3pm PST today, the new version of MARE is live.
Here’s a look into what new features and improvements that we pushed out today. Don’t worry, there’s nothing you need to do in order for these features to be available. They should already be in your MARE admin panel.
New Survey Type: Multiple Choice with Other
If you’re running any multiple choice surveys, sometimes a visitor will have an answer that is not available as a choice in your survey. After all, you don’t want to offer too many choices, because it will hurt your response rate.
One new option is to change your survey to a multiple choice with other survey. This survey type will allow visitors to choose an “Other” option, and then type in an answer.
This opens up the flexibility of your survey responses quite greatly.
As another week comes to a close, we wanted to let you all know about the features that were pushed out this week.
We’re excited to announce a few enhancements that we feel will improve how MARE works for you.
Let’s get started.
New URL Filter System
We’ve updated the old URL filter system for your surveys so that you have more power over how your surveys display.
For starters, you can now add as many filters as you want by clicking on “Add Filter”
Welcome to the blog. This is the first of many weekly update posts that will outline new features, updates to the software, or exciting developments with MARE.io.
This week, we’ve implemented a new online survey type, and added email notification features to get an hourly, daily, weekly, or monthly update on how many survey responses your website is getting.
New survey type: Net Promoter Score
Net Promoter Score surveys (or NPS for short) are a way of gathering important feedback about what your visitors think about your website, and to find out whether or not they are going to tell others about your service.
Here’s an example NPS survey:
By calculating your NPS score, you can quickly find out whether your customers or website visitors are helping to spread your brand, or detracting from it. NPS is not the only factor you should consider, but it’s a quick and easy way to find potential issues you have in your customer relations.
Net Promoter Score surveys are a great tool to find out if your website visitors are going to be helping to promote your brand, or hurting it. By calculating your Net Promoter Score (or NPS for short), you can quickly get an idea if you need to work on customer relations.
Here’s an example Net Promoter Score survey created using MARE.io:
Why does an NPS score matter?
If your NPS score is high, that means that your customers or visitors to your website are helping to spread the word about your business. They are essentially “promoters” for your brand. If your NPS score is low, that means that your customers are actually detracting from the spread of your business. In other words, they may be hurting your marketing or branding efforts.
Creating an Net Promoter Score survey on your website